While US tech giants continue to dominate Europe’s cloud infrastructure, European cloud leaders are increasingly pushing back against this foreign control. The statistics paint a stark picture: Amazon, Microsoft, and Google collectively command approximately 70% of Europe’s cloud market, while European providers have seen their share shrink from 29% in 2017 to just 15% today. This imbalance raises significant concerns about digital sovereignty and independence.
Europe’s digital sovereignty hangs in the balance as US cloud giants tighten their grip on the continent’s data infrastructure.
The push for local control stems from multiple factors. European organizations seek to reduce dependency on single global providers to mitigate risks from geopolitical tensions. They want to:
- Maintain data within national borders
- Reduce vulnerability to foreign regulations
- Develop adaptable infrastructures for provider switching
- Leverage open-source technologies for greater flexibility
Infrastructure limitations further complicate Europe’s cloud landscape. Power constraints affect key markets severely:
- Amsterdam has added no new data center capacity recently
- London facilities must spread up to 40 miles from preferred zones
- Frankfurt and Paris face intense pressure from AI workload demands
- European markets have reached a record low vacancy of 7.4% as demand continues to outpace available inventory growth.
European cloud stakeholders argue that local control is essential for data sovereignty under frameworks like GDPR, CRA, and AI Act. They urge governments to use procurement rules creatively to promote Europe-focused services while enhancing privacy and security. Implementing B2B integration could transform European supply chains by enabling seamless data exchange and enhancing real-time visibility across operations.
Despite these efforts, many European organizations continue using US cloud providers due to their scale advantages. US companies invest approximately €10 billion quarterly in European capital expenditures, creating a gap European competitors struggle to close. Leading European providers like SAP and Deutsche Telekom each hold roughly 2% market share, primarily serving specialized or localized needs.
The path forward requires balancing regulatory enforcement with flexibility to foster independent cloud growth. European leaders must address both infrastructure limitations and regulatory complexity while building competitive alternatives to US hyperscalers. Migrating to European cloud solutions often requires significant rework because of proprietary, intertwined services from US providers. Only then can Europe reclaim control of its digital future and reduce dependence on foreign technology providers.